The ‘Nourish Out Loud: Breastfeeding Short Video Competition 2026’, co-organised by the Hong Kong Committee for UNICEF (UNICEF HK) and the Department of Health, drew an enthusiastic response, with outstanding entries from breastfeeding mothers, breast milk donors, secondary school students, university students and corporates. These diverse voices amplified different perspectives and fostered collective community commitment to supporting breastfeeding. Through multi‑perspective storytelling, the videos widely promote the concept of breastfeeding and help foster a more supportive and breastfeeding‑friendly society. The winners were announced at the World Breastfeeding Week 2026 Fun Day on July 31, 2026.
Ms Judy Chen, Chairman of UNICEF HK, and Dr Barbara Lam, UNICEF HK Council Member, presented the Most On-theme Award, Most Inspirational Award and Most Innovative Award to the Corporates category winners.
Dr Cecilia Fan, Under Secretary for Health, presented the Most On-theme Award (left), Most Inspirational Award (left) and Most Innovative Award (right) to the Individual category winners.
(1) Corporates category winner
Most On-theme Award: HKMU LiPACE
Most Inspirational Award: HKMU LiPACE
Most Innovative Award: HKMU LiPACE
Creative Concept:
The entry captures a team’s heartfelt effort in planning a special surprise for a colleague who was expecting. From brainstorming to designing a fully equipped, warm and comfortable lactation room, every detail reflects genuine care and consideration.
Through this effort, the team sought to promote a breastfeeding‑friendly workplace culture, ensuring that every working parent feels respected and supported. The video also conveys the belief that ‘even small changes can bring great warmth to the workplace,’ underscoring the broader values of inclusivity and care.
(2) Individual category winners
Most On-Theme Award: Chew Chin Yu Renee
Most Inspirational Award: Chew Chin Yu Renee
Creative Concept:
The entry was created by a nine‑year‑old girl under the theme ‘My Future Self Says Thank You’ to express heartfelt gratitude to her mother.
In the video, she recalls how her mother breastfed her from birth until nearly three years old.
Witnessing her mother’s daily dedication while caring for her younger sister gave her a deeper appreciation of her mother’s strength and love.
The video not only pays tribute to her mother’s perseverance, but also encourages more mothers to believe that breast milk is the most precious gift they can give their babies. It further calls on society to support breastfeeding and to stand alongside mothers throughout their journey.
Most Innovative Award: Leung Ho Tak
Creative Concept:
The entry was inspired by the real experiences of a father with his seven‑year‑old son and mother. It conveys not only his wife’s hardships, but also his deep admiration for her dedication.
Breastfeeding provides children with more than nutrition — it offers irreplaceable security and lifelong immunity. This commitment comes at the cost of a mother’s enduring patience, physical effort, and sleepless nights.
With the support of facilities and wider societal backing, this journey has been able to continue, underscoring the profound strength and significance of breastfeeding.
The winning entries not only brought diverse breastfeeding stories to forefront, but also united cross-sector support. UNICEF HK remains committed to collaborating with government, corporates and the public to promote the ‘Say Yes To Breastfeeding’ campaign, building a more inclusive and supportive environment for mothers and infants.